Everything shows that PlayStation Direct Store is getting ready to come to Europe as well. A new ad is looking for a director for a PlayStation Direct Europe Store, which will allow the people of the continent to buy the PlayStation 5 directly from Sony, without having to turn to a retailer. The store in America is especially popular lately because of the minimal PlayStation 5 available, leading consumers to search for it at source.
The job of the director of the European store will be, according to the ad, to organize the sales strategy in the Old Continent, but also to achieve the goals of the store in terms of these sales. The US PlayStation Direct Store opened its digital gates in September 2019.